Why Cannabis Companies Must Understand Their Target Audience for Marketing

You can do everything “right” in cannabis marketing but if you’re not targeting the right audience, your efforts will go unnoticed.

Marijuana Dispensary Marketing During the Coronavirus

Dispensaries are essential businesses. Letting your customers know what is going on is also essential.

Macey WolferMarch 31, 2020dispensary marketing, dispensary, cbd marketing, cbd, cannabis, marijuana, coronavirus, covid19

How to Write Cannabis Marketing Blogs That Actually Convert

Content is king but it goes deeper than that. Your cannabis blogs have the potential to convert casual readers into real customers.

Macey WolferMarch 4, 2020cannabis marketing, cannabis, cannabis blogs, blogs, marketing, cbd, cbd marketing, cbd blogs

Three CBD Marketing Mistakes You Don't Want to Make

Want to see your CBD company succeed? Avoid these CBD marketing mistakes.

Macey WolferFebruary 27, 2020cbd, cbd marketing, cannabis, purekana, pluscbd, charlottesweb, marketing

Boost Your Cannabis Marketing Efforts With a Strong Brand Voice

Establishing a brand voice for cannabis companies will lead your marketing efforts in the right direction.

Macey WolferFebruary 19, 2020brand voice, cannabis, cannabis marketing, cbd marketing, cbd, marketing

How to Not Tank Your CBD Marketing Efforts

Think your product will sell itself because of its amazing quality? Does your CBD outperform all other companies out there, guaranteeing your success? I’ll tell you right now, the answer is no.

cbdMacey WolferNovember 19, 2019cbd marketing, cbd, marketing, cannabis, cannabis marketing